The AdEx Network and Ink launched partnership

Ink, global travel media publishing and technology company, announced that they have been entered into a partnership with AdEx blockchain-powered ad exchange
22 November 2017   846

Through this partnership, AdEx and Ink will hold a blockchain-based auction for ad spaces on airline boarding passes. The auction will be the first of its kind and marks one of the few instances where a blockchain-based company has crossed over and entered the real sector of the economy.

For the first auction, 2 million ad spaces on boarding tickets will be offered up for sale. AdEx will follow up on the bidding process while Ink and the airline in question will choose the winners.

This is a giant step for us as it bridges travel media, advertising and blockchain to offer advertisers even more opportunities for reaching their desired target audiences.

 

Ivo Georgiev,

CEO, AdEx Network

AdEx has already partnered with several eminent cryptocurrency-related companies. After their partnership with digital assets platform NEO was announced in August of this year, the price of the platform’s ADX token rose by over 400% to almost $2 from $0.35 over a matter of days. ADX is currently trading at around $1.

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CFTC to Issue ICO Investor Advisory

Before buying coins, you need to thoroughly study their nature and understand what factors can affect their price, CFTC advises 
17 July 2018   113

The US Commodity Futures Trading Commission (CFTC) published a document with recommendations for potential investors in ICO projects and token buyers. This is reported by Coindesk.

The agency's document says that before buying coins, you need to thoroughly study their nature and understand what factors can affect their price.

Also, a potential buyer should remember that, depending on the structuring, some tokens can be derivatives, commodities or securities.

Buying digital coins or tokens only because you expect to sell them at a higher price later is the definition of speculation and carries considerable risk, regardless of how good a white paper, application or business plan sounds. Unfortunately, fraud is another significant risk to consider. Your best protection is to thoroughly research digital coins or tokens and exercise caution. 
 

CFTC ICO Advisory

The guide also states that before investing in the ICO, it is necessary to find information about the organizers of the project, and also to find out whether they themselves participate in their  ICO.

Representatives of the agency also refer to the study, according to which more than 50% of ICO start-ups ceased to exist during the first four months after the end of the token.