Blockchain helps to protect environment

Learn how Green List Standard by IUCN will help to protect the nature
23 November   956

What is IUCN?

The International Union for Conservation of Nature (IUCN) is the world’s largest and oldest nature conservation entity. It is a membership-based International Organisation that counts governments and civil society in its ranks, including United Nations agencies, Government Ministries throughout the world, global advocacy groups such as WWF, as well as grassroots organisations for rural communities and indigenous peoples (over 1300 member organisations in over 160 countries). 

The IUCN Red List of Threatened Species and the evaluation of United Nations Educational, Scientific and Cultural Organization’s (UNESCO) natural world heritages sites are two successful global programmes of IUCN that contribute to the long term sustainability and conservation on our planet. Now the IUCN is embarking on a new global flagship initiative: the “IUCN Green List of Protected and Conserved Areas Programme” (“IUCN Green List”) here-after, a certification process that will be blockchain enabled to improve the management performance for conservation success in protected and conserved areas across the globe. At the heart of the programme is the IUCN Green List Standard: a new global performance benchmark for protected areas in the 21st Century.

UCN to develop the world’s first ‘cryptoconservation’ application for nature conservation – the IUCN Green List Standard Token will be launched on Sunday 26th

What is IUCN Green List Standard Token?

This week, IUCN officially approved the Green List Standard, a global benchmark to improve nature conservation and biodiversity in protected areas. The Swiss PORINI Foundation and IUCN will now release the Green List Standard Token (GLS) to help link credible evaluation and verification of conservation success to a financing mechanism.

The International Union for Conservation of Nature and Natural Resources (IUCN) has a new flagship Initiative, the Green List of Protected and Conserved Areas, a global Standard and certification Programme which aims to improve biodiversity in protected areas, such as national parks and nature reserves. IUCN is present in over 160 countries, and will be implementing the standard in more than 1,000 sites by 2020.

To keep track of the global success of the program, IUCN will develop a blockchain-enabled process, using an innovative technology that will give the possibility to all Token holders to participate and to see what has been achieved in real time. Participating ‘Green List’ candidate sites will have their progress mapped on blockchain. Green List Standard (GLS) Tokens will give access to this new strategy and at the same time the possibility to finance the program in a fair and transparent manner. Every GLS Token will result in a positive impact on biodiversity, which is the building-block for sustainability on our planet.

Green List Standard Tokensale Info

  • Sales period. From November 26th 2017 to January 30th 2018
  • Accepted currencies.
    • Phase 1 ETH
    • Phase 2  ETH, BTC, NEO, FIAT
  • Hard cap
    • Phase 1: 20 Million Tokens
    • Phase 2: 10 Million Tokens

Learn more about Green List Standard ICO


Tokenized Bank Simplifying Use of Cryptocurrency

From this article you will learn how Hush is developing a tokenized neobank offering simplified services for placing and using cryptocurrency via blockchain technology
22 January   67

The banks existing nowadays do not fully resond to all modern consumers' demands as they are the tools for depositing users' money, having a means of payment, saving or financing for future projects. Users can check the latest transactions, scrutinize bank charges, anticipate future expenses and check the available balance, but in reality they want more, for instance, a tool that takes into account the future, such as the rise of cryptocurrencies. Hush has the ambition to go much further, and to provide services that respond to societal changes in recent years.

What is Hush?

Hush is developing a project of a regulated, participative and tokenized neobank that offers users simplified services for placing and using the money in currencies or cryptocurrencies. Hush’s ambition is to create the first regulated, participative and tokenized model for simplified services so that users cans use their money in fiat and/or crypto-currencies. Hush is a neobank that has been created by Éric Charpentier, ex-fonder of Morning which is also a neobank.

Hush ICO
Hush ICO

The aim of Hush is to federate an active community of users, offering them a regulated model in order to develop a daily utilization of crypto-currencies/euro, and opening new perspectives to the inexperienced users about the crypto-currencies sector as well as enjoying an innovating mobile bank service using fiat.

The increased usage of crypto-currencies, especially the Initial Coin Offerings (raising money through tokens), opens new perspectives in order to transform the traditional banking model, supported by users’ community which will allow to innovate as well as ensure a longlasting economical independence.

Éric Charpentier

CEO, Hush

Hush Strategy

Hush will propose several functionalities in accordance with users’ expectations with the Premium model, and particularly:

  • Opening accounts by invitation or sponsoring programs with the users’ initiative
  • A Premium payment card including a reinforced security and an innovating usage
  • A crypto wallet in order to safely manage user’s investments
  • An instantaneous conversion service of crypto-currencies with the possibility for the users to spend their money whenever they want
  • Proposition of proactive insurances
  • An account project for users so that they can finance and realize their project and fix objectives for themselves

Hush advantagesHush Advantages

Hush Ambassador Program

Hush Ambassador program tends to reward the participation of users holders of USH Token through a badge mechanism qualifying different levels of engagement. Those badges will be distributed monthly on the activity base related to:

  • The loyalty use of Hush services overtime which will bring to their users the first rewards
  • The engagement in recommendation, the referral system or other marketing actions
  • The participation of the users in the ongoing amelioration of services or the proposition of innovative ideas
  • The functional contributions in the technical development through bug bounty program
  • The challenges in the community animation, with variable contents ensuring a maximal participation

Hush rewards programHush Rewards Program

USH Token

USH tokens are created to provide several services to the holders:

  • A participative and contributive voice in Hush project
  • A payment method proposed by Hush, in which paying a Hush service with USH Token brings a 50% reduction on commissions
  • A reward tool thanks to a loyalty and engagement program Hush Ambassador
  • A reward of the contributive activity and the use of Hush services in order to redistribute USH Tokens to the most active users in Hush’s Ambassador program.

Hush Token Sale Information

Ticker. USH
Sales dates. Pre-sale. from Jan 22, 2018 to Feb 11, 2018
ICO. from Feb 12, 2018 to Mar 4, 2018
Token price. €0.70
Accepted currencies. ETH, BTC
Hard cap. €10M
Bonus. 20%

Hush Token AllocationHush Token Allocation

Hush Advisors

  • Kazem Tabrizi - a partner of Tenzing, a consulting firm in operational strategy
  • Pierre Storrer - a specialist in banking law and in payment services law, who assists national and international operators, banking and alternative institutions
  • Nazim Morera - co-Founder of BitConseil, expert in digital, marketing and distributed registry protocols
  • Denys Chalumeau - entrepreneur of the French Internet, foundee of,,, and
  • Sébastien Bourguignon - a manager in an IT consulting firm and is an expert in digitization and blockchain, author of the white paper "#80PortraitDeStartuper" and the book "Portraits of startupers - 2017 edition" published by Maxima


  • Whitepaper
  • Executive Summary
  • Terms of USH Sale

More Information