British journalist and financial expert Martin Lewis filed a lawsuit against the social network Facebook in the Supreme Court of Great Britain for defamation and illegal use of his face in advertising more than 50 cryptocurrency projects. This is reported by Coindesk.
It's time Facebook was made to take responsibility. It claims to be a platform not a publisher - yet this isn't just a post on a web forum, it is being paid to publish, promulgate and promote what are often fraudulent enterprises. My hope is this lawsuit will force it to change its system.
Lewis stressed that he had never participated in any advertising campaigns on Facebook, so all the known uses of his name and person to promote crypto or other projects through Facebook or other resources are slander and deception.
He also added that because of Facebook's actions, scammers succeeded in abducting significant funds, and that the social network did not do enough to remove and suppress the appearance of this kind of advertising.
— BBC Business (@BBCBusiness) 23 апреля 2018 г.
In an interview with BBC, Lewis showed examples of using his name and face in Facebook ads.