Artists and creators struggle to make money under the current economic model of the rights management industry. Third-parties and piracy both work to undercut their ability to capitalize on their work, and a lack of transparency in the distribution process makes it difficult to see what they’re actually owed. RightsLedger looks to address the issue with a blockchain-based ecosystem that allows users to safeguard their work and reach a wider audience for distribution in an economy that removes the traditional barriers between artists and consumers.
With RightsLedger, creators have a new platform to sell their work directly to distributors or independent buyers that is easier and more secure to use than the existing solutions by harnessing blockchain technology. Artists can upload and authenticate their work to prevent unauthorized duplication, and are able to manage their data and track their sales within the platform. The transaction between buyer and seller is transparent and secure, with smart contracts ensuring instantaneous delivery of content in exchange for Rights Tokens. And creators have access to more international markets in which to sell their work.
The RightsIn team is led by Ray Young and Richard Gunawan, the founders of Web Concepts. Additionally, the RightsIn team relies on the vast experience of its joint venture partner Dinpay and their CEO Hugo Ye. Dinpay is China's leading third-party secure payment platform provider.
RightsIn quickly becoming the largest single source of licensable intellectual property content database in the world. But, much more than just a repository for IP, it will be the largest revenue generating platform for all types of content owners. Providing sophisticated yet simple solutions that allow artists to monetize their creations makes RightsIn a platform for creatives to check out.